Don Q, "Puerto Rico's best-known rum" is the top-selling rum in Puerto Rico, where over 70% of the rum consumed in the United States is produced. The rum derives its name from Don Quixote, the protagonist in Miguel Cervantes' classic Spanish novel. The rum is sold internationally, competing against Bacardi for market share. Available in the United States since June 2009, Don Q continues to outsell Bacardi in Puerto Rico. Not only is Don Q less expensive than Bacardi, we believe it is of a higher quality! Unlike most clear rums, Don Q uses a multiple distillation system to produce a cleaner, more refined, and more delicate flavor profile. So a Cristal drink will sip smoother than a drink made with another rum. It’s then aged for 1½ to 5 years in American white oak barrels to impart a touch more smoothness. So smooth, in fact, that you can substitute Cristal in a vodka drink, and most won’t be able to tell the difference. Try it. You’ll see.