PAMA captures the complex, sweet yet tart taste and seductive ruby color of all-natural pomegranates. PAMA is made from all natural California pomegranate juice, premium vodka and a touch of imported tequila. The California pomegranates are selected at the peak of ripeness and flavor PAMA's delicate balance of sweet and tart helps to brighten the flavors of any cocktail creation, and the unique texture from the tannins of the pomegranate juice create a distinct mouth feel similar to fresh juice. Bottled at 34 proof, PAMA is highly mixable in a range of cocktails such as PAMA and Champagne, PAMA Cosmo and the PAMA Mojito. PAMA's versatility gives you endless PAMAbilites.